If you are a music lover, a fan of 70s pop culture, or someone seeking top attractions in Stockholm, there’s one place that absolutely must make your bucket list — ABBA The Museum. Located in the heart of Stockholm, Sweden, this one-of-a-kind museum brings the magic, music, and legacy of one of the world’s most iconic pop groups to life.
Experience the Legacy of Sweden’s Greatest Pop Icons
ABBA—Agnetha, Björn, Benny, and Anni-Frid—aren’t just a music group. They are a cultural phenomenon. From their 1974 Eurovision win with “Waterloo” to chart-topping hits like “Dancing Queen,” “Take a Chance on Me,” and “Mamma Mia,” ABBA helped shape the global music scene.
ABBA The Museum in Stockholm is more than a collection of memorabilia. It’s a fully interactive, high-tech museum that allows fans and visitors to not only learn about ABBA but also experience what it was like to be one of them.
One of Stockholm’s Must-Visit Attractions
Stockholm is filled with museums and cultural sites, but ABBA The Museum stands out for its immersive experience. It’s not just about viewing costumes in glass cases or reading plaques. Visitors are encouraged to sing, dance, mix music, and interact with digital installations that blur the line between museum and music studio.
Whether you’re a longtime ABBA fan or simply curious about why this Swedish group still holds the world’s attention, this museum is a top destination when looking for fun things to do in Stockholm.
Step Into the Spotlight
One of the museum’s most exciting features is the opportunity to perform on stage “with” ABBA. Using advanced hologram technology, visitors can appear beside virtual versions of the band and sing along to their greatest hits. It’s a once-in-a-lifetime experience where you can take center stage and live out your musical dreams.
You can also record your own version of an ABBA classic in a replica of Polar Studio, the group’s original recording space. It’s the perfect souvenir for music enthusiasts.
Explore Rare Costumes, Originals, and Memorabilia
The museum houses a dazzling collection of ABBA’s original outfits, many of which were custom-designed for live performances and TV specials. You’ll find legendary costumes from Eurovision, 70s world tours, and even rare never-before-seen pieces.
In addition to fashion, the museum displays:
- Handwritten lyrics and personal notes
- Gold and platinum records from around the world
- The band’s original instruments
- Vintage magazine covers and photographs
- Behind-the-scenes video footage
Every corner of the museum is packed with surprises for fans and music historians alike.
Discover the Human Side of the Superstars
What truly makes ABBA The Museum unique is how it tells the personal stories behind the fame. Through audio guides narrated by the band members themselves, you’ll hear about their childhoods, musical influences, friendships, and even the challenges of being in the global spotlight.
These personal reflections add depth and emotional resonance, offering a more intimate view of ABBA as not just pop legends, but as people with passion, dedication, and dreams.
A Tech-Savvy, Interactive Museum
Unlike traditional museums, ABBA The Museum integrates smart technology at every turn:
- QR Codes & Smart Guides: Scan exhibits to hear behind-the-scenes stories.
- Virtual Reality Booths: Step into famous ABBA sets and music videos.
- Music Mixing Desks: Create your own versions of ABBA songs.
- Interactive Games: Test your ABBA trivia knowledge and win virtual rewards.
This makes it a perfect destination not just for adult fans, but also for families, students, and tech-savvy travelers.
Visit the “Ring Ring” Telephone Exhibit
In a playful nod to one of ABBA’s early hits, the museum features the “Ring Ring” telephone—a real phone that only the ABBA members know the number to. If it rings while you’re visiting, you might just be lucky enough to pick up and chat with one of the legends themselves!
Dive Into the Future: ABBA Voyage Exhibition
With ABBA’s recent reunion and digital concert residency in London, the museum has introduced the ABBA Voyage Exhibition, offering behind-the-scenes insight into the band’s return. It includes costume designs by Dolce & Gabbana, motion capture footage from the concert production, and details on the technology that brought ABBA’s avatars (“ABBAtars”) to life.
This constantly updated exhibit makes the museum relevant for both old fans and the next generation discovering ABBA for the first time.
Plan Your Visit: Practical Information
- Location: Djurgårdsvägen 68, Stockholm, Sweden
- Getting There: Easily accessible by tram, bus, ferry, or foot from central Stockholm
- Opening Hours: Open daily with extended hours during peak seasons
- Tickets: Available online via abbamuseumtickets.com (booking in advance is recommended)
- Languages: Exhibits and audio guides available in multiple languages including English, German, French, Spanish, and of course, Swedish
Make sure to visit the gift shop on your way out, where you can pick up exclusive merchandise, from vinyl records and ABBA-themed clothing to unique souvenirs only available at the museum.
Final Thoughts: Why You Shouldn’t Miss It
ABBA The Museum is not just a trip through pop history—it’s an emotional, creative, and fun-filled experience. You don’t need to be a hardcore fan to enjoy it. With its interactive format, emotional storytelling, and universal appeal, it’s an unforgettable highlight for anyone visiting Stockholm.
Whether you’re looking to relive the nostalgia of disco days or simply want to explore one of the best interactive music museums in Europe, ABBA The Museum offers an experience that is personal, joyful, and truly iconic.